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Get more insights about the programme
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The Post Graduate Certificate Programme in Product & Brand Management from IIM Nagpur equips you with the essential skills to build customer-focused products and strong, competitive brands. The programme covers the full spectrum of product management—from understanding customer needs and creating value-driven products to mastering New Product Development, Go-to-Market strategies, product line analysis, extensions, and lifecycle management. Ideal for aspiring product managers, brand strategists, and marketing professionals, this programme provides a solid foundation to advance your career in product and brand leadership.
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Certificate of Completion from IIM Nagpur
Executive Alumni Status - IIM Nagpur
Live classes by highly experienced faculty from IIM Nagpur
Holistic Curriculum – a blend of case studies, projects
Rigorous Pedagogy – a blend of case studies, software and simulation
Peer Networking Opportunities
Chamber Consultation Session
Grasp the essentials of product management and branding
Build customer-focused, high-value products
Develop and manage strong, strategic brands
Apply NPD, GTM, and lifecycle strategies effectively
Use branding to elevate product-marketing impact
Experience a dynamic, hands-on learning journey designed to make every concept actionable. Engage with real-world methods that sharpen skills and boost practical expertise.
Cases studies
Simulation
Demonstration
Workshops
Seminars
Seminars
This programme is designed for ambitious executives who want to build a strategic, product-led mindset that fuels business growth and brand impact. It is ideal for:
Mid to senior-level professionals involved in product development, product management, product strategy, or any function contributing to the product lifecycle—directly or indirectly.
Professionals managing products or brands who want to elevate their decision-making and market influence.
Working executives across B2B and B2C sectors, seeking to strengthen their strategic product and brand capabilities.
Individuals from product, branding, marketing, IT, retail, and consulting domains aiming to upgrade their cross-functional expertise.
Entrepreneurs, including those running family businesses or start-ups, as well as professionals from banking, financial services, and insurance,are looking to leverage product-led strategies to drive sustained growth.
Application Fee
INR 2,360/- (including GST)
Total Programme Fee
(exclusive of Application Fee)
INR 1,75,000/- + GST
Instalment 1: INR 70,000/- + GST
15th April 2025
Instalment 2: INR 52,500/- + GST
15th July 2025
Instalment 3: INR 52,500/- + GST
15th October 2025
All the amounts mentioned above are exclusive of GST, except the application fee (which is inclusive of 18% GST).
Faculty member in the Marketing Area
IIM Nagpur
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The IIM Nagpur PG Certificate Programme in Product & Brand Management is a 10-month professional programme designed to help learners build skills in product strategy, branding, go-to-market planning, and brand lifecycle management.
This programme helps you master product development, branding strategies, consumer insights, brand equity, and GTM execution, while earning a prestigious IIM Nagpur certificate.
Yes, the programme is designed with a flexible online format, making it ideal for working professionals looking to upgrade their product and brand management skills.
The curriculum covers product strategy, NPD, brand positioning, brand architecture, consumer insights, pricing, analytics, product lifecycle, and digital branding.
The IIM Nagpur PG Certificate Programme in Product & Brand Management is a 10-month programme with live online sessions and real-world case studies.
Graduates can pursue roles like Product Manager, Brand Manager, Product Marketing Manager, Marketing Strategist, and Brand Consultant.
Yes, learners receive a prestigious PG Certificate from IIM Nagpur upon completing the programme.
Program fees vary by batch. Most learners can opt for EMI or flexible payment options. Check the official page for the latest fee details.
You can apply through the official programme landing page by submitting your application form, required documents, and completing the screening process.
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